Privacy Policy

Last updated: July 1, 2025

Privacy Policy for Whisper Brands

Welcome to Whisper Brands. We value your privacy and are committed to protecting your personal information. This policy outlines how we collect, use, and share your data.

Our Commitment

  • Your privacy matters to us.
  • We handle your data transparently and securely.

Data We Collect

1. Information You Provide Directly:

  • Contact Details: Name, email address, phone number, shipping address (e.g., when creating an account, making a purchase, or contacting support).
  • Order Information: Products purchased, payment details (processed by secure third-party payment processors, we do not store full card numbers).
  • Communications: Content of emails, messages, or other communications you send to us.
  • Account Information: Login credentials and profile preferences.

2. Information Collected Automatically:

  • Usage Data: Pages visited, time spent on pages, links clicked, search queries.
  • Device Information: IP address, browser type, operating system, unique device identifiers.
  • Location Data: General location inferred from IP address.
  • Cookies & Tracking: Data collected via cookies and similar technologies (detailed below).

How We Use Your Data

We use your information for the following purposes:

  • To Provide Services: Process orders, deliver products, manage your account, and provide customer support.
  • To Improve & Personalize: Understand how you use our website to enhance user experience, develop new features, and tailor content and offers.
  • For Communication: Send order confirmations, updates, marketing messages (if you've opted in), and respond to your inquiries.
  • For Security: Protect against fraud, unauthorized access, and other malicious activities.
  • For Legal Compliance: Fulfill legal obligations, resolve disputes, and enforce our terms and policies.

Data Sharing

We share your data only when necessary and with trusted parties:

  • Service Providers: Third parties who help us operate our business (e.g., payment processors, shipping companies, website hosting, analytics providers, marketing services). These providers are contractually obligated to protect your data.
  • Legal Requirements: If required by law, subpoena, or other legal process, or to protect our rights or the safety of others.
  • Business Transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets.
  • With Your Consent: For any other purpose disclosed to you at the time of collection or with your explicit consent.

Cookies & Tracking Technologies

  • What They Are: Small data files placed on your device by websites you visit.
  • How We Use Them:
  • Essential Cookies: Necessary for the website to function (e.g., maintaining your shopping cart).
  • Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics).
  • Marketing Cookies: Used to deliver relevant advertisements and measure campaign effectiveness.
  • Your Choices:
  • Most browsers allow you to control cookies through settings.
  • Blocking or deleting cookies may affect your website experience.

Your Rights

You have rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Ask us to correct inaccurate or incomplete data.
  • Deletion: Request that we delete your personal data, subject to certain exceptions.
  • Opt-Out: Unsubscribe from marketing communications at any time.
  • Objection: Object to certain processing activities of your data.
  • Data Portability: Request your data in a structured, commonly used, machine-readable format.

To exercise these rights, please contact us at [email protected].

Data Security

  • We implement reasonable technical and organizational measures to protect your data.
  • However, no internet transmission is entirely secure. We strive for security but cannot guarantee absolute protection.

Children's Privacy

  • Our website is not intended for individuals under the age of 13.
  • We do not knowingly collect personal information from children under 13.
  • If we learn we have collected such data, we will delete it.

Policy Updates

  • We may update this Privacy Policy periodically.
  • Changes will be posted on this page with a revised "Last Updated" date.
  • We encourage you to review this policy regularly.

Contact Us

For any questions or concerns about this Privacy Policy or our data practices, please contact us:

Last Updated: October 26, 2023